Too many fields = abandonment

Each extra field lowers the completion rate. Stick to the essentials: name, contact method, message. The rest can be asked later.

A clear error message

If the visitor makes a mistake, indicate precisely what to correct. A form that "doesn't work" without explanation is quickly abandoned.

Confirm receipt

After submission, display a reassuring message ("Thank you, we'll reply within 24h"). Silence causes worry.

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Frequently asked questions

As few as possible. 3 well-chosen fields convert better than 8.

Discreet anti-spam protection is enough; a captcha that's too heavy discourages real visitors.